Sands Realty

SELLING CHECKLIST

• Review recent sales results in the building and in the local area
• Check what properties are currently on the market and how long they have been available for
• Decide how much you need from the sale and be realistic about whether you can achieve that price
• The buyers’ first impression of your property is important so try to ensure the property and furniture are in top shape. Try to avoid overcapitalizing & make sure you talk to your agent before making improvements
• Leave inspections to the Agent. Potential buyers are more likely to negotiate a price if you aren’t there. Make sure your agent keeps a record of everyone who turns up for the inspection, as well as their contact details
• Each week, review the activity and market feedback and compare your price expectations

CHOOSING YOUR AGENT

• Getting the best possible price depends on choosing the right real estate agent
• Agents typically charge a regulated commission based on the final selling price – the lowest commission is not necessarily the best
• Important factors to consider are the agent’s negotiation skills, their profile, their marketing strategy for the property and their database of prospective buyers
• Seek recommendations from people you trust and confirm the agent’s reputation
• Research how active the agent is in the local area, including how many properties they have recently sold and at what price
• Discuss what type of marketing the agent will carry out and the results you can expect

SETTING THE SALE PRICE

• Property prices are continuously changing and depend on a number of factors:
• Current market conditions, particularly buyer demand
• Number of properties on the market and their selling price
• Recent sales in the area and building
• Consumer confidence
• Age and general condition of the property
• Proximity to transport, local amenities and beaches
• Resort facilities, management and returns
• Decide how much you need from the sale and be realistic about what price you can achieve
• Be wary as agents may overinflate their estimate to make themselves look more attractive